Abstract
The purpose of this study is the analysis of the tone of the Japanese newspaper. In Japan, newspapers are considered as a reliable source of information. It is conceivable that the tone of the newspaper has some influence on national policy. We have quantitatively analyzed the editorial's five major Japanese newspapers. Moreover, in the field of humanities and social science, it has been said that “story” is useful for understanding the dynamics of the society. We were to be incorporated in the analysis considering a narrative approach. As a result, the majority of the editorial claims are based on the neo-liberal ideology: the percentage was 88.1%. On the other hand, those based on Keynesian economics as an alternative way of the ideology were only 1.8%. It has been quantitatively shown that the tone of the newspaper companies are dominated by the big story based on the neo-liberal ideology.
