Journal of Graphic Science of Japan
Online ISSN : 1884-6106
Print ISSN : 0387-5512
ISSN-L : 0387-5512
Research Paper
Display Design of Digital Signage to aim at Information Presentation
Junichi ENDOKiyofumi MOTOYAMAAtsushi NAKAMURA
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2009 Volume 43 Issue 4 Pages 23-30

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Abstract
The objective of this paper is to evaluate the display design of the digital signage that displays information. The system that displays information with a liquid crystal display is widespread. Such system is called the digital signage and is becoming more available in recent years. It is spreading in the advertisement, communal facilities, the educational institution, and the hospital, etc. However, it is often constructed without being evaluated which screen design is enough for its purpose. We confirm which elements of the screen design were evaluated. A psychological distance to signage was measured first from the point of appropriateness of design. Next, the glance movement was measured based on the result of a psychological distance. The feature of the glance movement and the gazing point was investigated.
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© 2009 Japan Society for Graphic Science
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