Abstract
Focusing on Japanese companies, this paper discusses the human-related potential problems concerning information security, which foreign companies may face in Thailand. The potential problems are predicted by using Hofstede's cultural dimensions. To evaluate the magnitudes of potential of the problems, a measure named Level of Potential (LoP) is adopted. The severity of each problem is calculated based on the results of an empirical survey conducted in Thailand. The practicability of LoP is examined. The relations between the conditions of the problems and the respondents' profiles of Japanese companies are tested statistically. It is proved that LoP can predict potential problems to a certain extent as far as Thai business environment is concerned. The problem "Using previous company's confidential information." is found to be the severest. Japanese manufacturing companies are recommended to pay more attention to female employees because they tend to share information easily, neglecting "Need-to-Know" principle.
