Abstract
The purpose of this paper is to study how to disseminate the organic farming. Compared with other countries, mainly in Europe and the United States, in Japan, organic produce market is large. However, the penetration rate of organic agriculture has remained at a low level. Government and local governments are trying to solve, but it is not going well. Challenge lies in the development of sales channels of organic agricultural products. In this paper, through to be involved in the new farmers and aggressive, consider the case of distribution companies working on the promotion of organic farming.
