Multicultural Relations
Online ISSN : 2189-8650
Print ISSN : 1349-5178
ISSN-L : 1349-5178
How Culture Affects Our Cognition and Behavior Through the "Schemas"
Seiichi Morisaki
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2010 Volume 7 Pages 53-67

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Abstract
Based on cultural schema theory, the process of being socialized to a particular culture is referred to as "acquiring cultural-schemas." By following the acquired cultural-schemas, we can take appropriate cognitive and behavioral styles that are held by most members of our culture. On the other hand, difficulties in intercultural communication are mainly due to our lack of the cultural-schemas of the other culture. This article gives an outline of the concept "schema" and discusses how culture affects our cognition and behavior through the schemas.
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© 2010 Japan Society for Multicultural Relations
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