Information Design Summative Evaluation Method to Use Expert's Prediction

The Case of Appreciation for Car Insurance

Abstract

The goal of this study was to solve usability evaluation issues, such as cost and timing. In this experiment, we applied the insights that had already been gained in “The Wisdom of Crowds”, and I asked expert groups(information designers and usability consultants) to predict the results of consumer performance measurement, employing usability evaluation methods. The solid experimental outcome revealed that expert predictions give virtually identical results to those obtained from broad scale performance measurement.