Abstract
In Project Based Learning for advanced professionals, it is necessary for students to acquire desirable competence through real and practical experience. In service design, it is important to build a deep empathic understanding of the customer to identify potential needs and pain points. At the start of the PBL intended to develop an innovative service design, some technique ware examined for empathic understanding as service design competence by self-analysis and discussion about their personal learning experiences. The technique seemed to be helpful for students to leverage them in their attempts to develop an innovative service design, and that is effective to achieve their mutual understanding in the PBL team.