Abstract
This study analyzes the design project in the corporate enterprise, is intended to attempt the deployment and application into the design education of activation in universities and local industry. The application of the product design and development processes that are carried out in the corporate enterprise, were discussed design methodologies to take advantage in the PBL through design projects and industry-university collaborative projects in the local industry.The purpose of this study is to contribute to the revitalization of the local industry and universities through the design process and methods.
