PROCEEDINGS OF THE ANNUAL CONFERENCE OF JSSD
THE 64th ANNUAL CONFERENCE OF JSSD
Session ID : B5-06
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Host: Japanese Society for the Science of Design

Study of Designing Technique for Sizzle feeling of Font
Yukihi Kasai, *Hiroki Sato
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Keywords: Sizzle Feeling, Font Designing, Impression
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Abstract
The aim of this research is to clarify the relationship between font characteristics and sense of sizzle feeling. We had interview with Ms.Hioki to investigate expressive techniques of delicious fonts. In the experiment1, images representing the taste of the presented food were selected. In the experiment2, fonts representing the taste of the food were selected. From the results, it was became clear that the font shape brings various impressiones.
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© 2017 JAPANESE SOCIETY FOR THE SCIENCE OF DESIGN
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