Host: Japanese Society for the Science of Design
Name : THE 71st ANNUAL CONFERENCE OF JSSD
Number : 71
Location : [in Japanese]
Date : June 21, 2024 - June 23, 2024
Brochures for financial products contain a wide variety of information, including product structure, attractiveness, risk information, and warnings. In order to ensure that this information is communicated to the user, emphasis elements such as bold, red, and underlined text are generally used.
However, when attempting to emphasize many pieces of information at the same time, the visibility of the information may be impaired by the overuse or combination of emphasis elements. This study analyzes combinations of emphasis elements in financial product brochures to identify patterns for their use.
