Providing Low-cost Housing for the Elderly

— Building the Brands “Tachikawa’s Honest Real Estate” —

Abstract

He founded Archi Real Estate Co., Ltd. in Tachikawa in June 2021 and became its representative director. The company was established with his own funds and additional investment from his former company, thanks to his strong performance as a salesman.

He had completed an MBA course at another university, but was introduced to the Nishikawa Technology Management School, and decided to enroll to learn the essence of management. At the school, he learned how to move people, resources, money, information, and time to create and build the future.

As he came to understand Archi Real Estate's core strengths, he gained confidence. The effort to establish these strengths as a brand began.

This report summarizes how he learned about technology management and.applied it to his business.