東京における新しい観光空間の形成－ファッショソタウン渋谷・原宿・青山を事例として－

抄録

The purpose of this study is to investigate the present state of the development of new space for tourism and leisure in Tokyo, taking up Shibuya, Harajuku and Aoyama as an example. Formerly, when we referred to urban tourism, our purpose was mainly sight-seeing of particular scenaries or facilities located at the center of a city than the urban streets themselves and it seemed to be a very rare case to enjoy the fascination of the urban streets for their its own sake. However, in the low-economic-growth period, an inclination to include also so-called “Fashion” as a new factor of tourism has grown up, besides two major factors, “Nature” and “History”. Especially, on the urban tourism, the larger the scale of a city increases, the more important the role by “Fashion” becomes, in connection with development of new space for tourism in a city. Shibuya, Harajuku and Aoyama are the streets of “fashion”, concentrating on apparels, and have being developed rapidly into new spaces for tourism today. The space of the streets for tourism in Tokyo was limited to Asakusa or Ginza until now, but recently, some streets excellent and unique in shopping or gourmet such as Shinjuku as well as Roppongi, Akasaka, Akihabara and Okachimachi (Ameya alley) have come under the highlight. The reason why I take up Shibuya, Harajuku and Aoyama as the investigating areas is that these have all been developed at the time of the Tokyo Olympiad in 1964, and now are the most contemporary fashion towns in Tokyo as well as they are functioning as information distributing bases. In this report, I will try to clarify the background why these streets are considered to be new space for tourism, and also I will refer to the theory on tourism and leisure, surveying the charactor of Shibuya, Harajuku and Aoyama as the fashionable towns.