Quarterly Journal of Marketing
Online ISSN : 2188-1669
Print ISSN : 0389-7265
Book Review
Kondo, K., & Nakami, S. (2019). Omnichannel and Customer Strategy. Tokyo: Chikura Shobo. (In Japanese)
Narimasa Yokoyama
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2021 Volume 40 Issue 4 Pages 104-106

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