Japan Marketing Journal
Online ISSN : 2188-1669
Print ISSN : 0389-7265
Book Review
Terasaki, S. (2021). Consumer Cognitive Structure in a Multicultural Society: Globalization and Country Biases. Tokyo: Waseda University Press. (In Japanese)
Ikuo Takahashi
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2022 Volume 42 Issue 2 Pages 84-86

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