Abstract
Since the adaption of the Convention on the Rights of the Child in 1989, world perspective on discussion of issues relating to the media and children has greatly shifted from the 'protection' to the 'rights' of children. Giving an overview of this shift based on the analysis of discussions in recently held international conferences such as the first and second World Summits on Television and Children (Melborne 1995, London 1998) and the International Forum on Young People and the Media, Tomorrow (Unesco Paris, 1997), this paper attempts to define the basic concepts and working frameworks for major players in this field in pursing their roles and responsibilities in the needs of respecting children.
