デジタルトランスフォーメーションの成否を握るもの

抄録

Although numerous literature has been written on the so-called “Digital Transformation (DX),” its true meaning and implications are yet to be applied to ordinary workplaces or day-to-day operations in companies. The aim of this study is three-fold: first, it examines the context where the concept of DX can be evolved and how it matters to the printing/publishing industry; second, it investigates the reason why many DX professionals insist on the failure of most DX in the future; third, it dives deeper into the challenges and obstacles the industry faces when tackling DX projects. while concluding that DX is an ever-lasting process and not a predefined goal in the VUCA world.