アメリカの観光産業はなぜ強いのか ―コア・サービス理論の視点からの一研究－
2003 年 42 巻 p. 46-52
詳細
2003 年 42 巻 p. 46-52
The strong competitiveness of the American Travel and hospitality industries come from the following two facts. One is their business policy to concentrate management resources available into their most important business domain which is called core service or product. The other is manual-based operation to keep quality of service product at all times to all customers.
