Externalization of Unexplored Data of Unobserved Events in Corona-related Confusion using MROCs

Abstract

The technologies using Artificial Intelligence (AI) have been implemented as services and have been expected to solve various social problems. However, AI’s contributions to people’s mentality and unknown/unobserved events have not been discussed. The imaginary part of the information which has not been converted into data involves a fundamental unexplored problem. Therefore, in this study, we focus on the trends in the society and the people’s mental changes in the Corona-related confusion and discuss the externalization of data sources of unexplored data using Marketing Research Online Communities and Variable Quest.