Abstract
Japan has been in a deflationary recession for the past 20 years, and it has yet to recover. Despite this economic situation, some neo-liberal policies have been adopted in Japan. This study considers that one of the factors that makes neo-liberalism acceptable to the public is the possibility that the discourse surrounding neo-liberal policies contains sophistical elements, as demonstrated in previous research, and analyzes that discourse based on fallacy theory. Based on this, this research conducted a psychological experiment on a total of 112 subjects to examine the psychological effects of the discourse on persuasive communication, and the results showed that narrative descriptions containing sophistry caused greater opinion changes in the subjects.
