EFFECTS ON ACCEPTANCE OF REDUCING TRANSPORTATION ENVIRONMENTAL LOAD POLICY FOCUSED ON DRIVER'S MOTIVATION

ENVIRONMENTAL CONSCIOUSNESS USED ON SHOPPING CO₂ INDEX

Abstract

It is necessary to comprehend “what kind of car use an individual performs” to take an effective city and traffic policy for the purpose of traffic environment load reduction. In this study, as for the thing of a thought that it was “driver's motivation” of own to control a personal car use, large-scale personal behavior and consciousness survey was conducted in Kurashiki city (central city in local area). By it, connection with driver's motivation and environmental consciousness was clarified. In addition, acceptance level of policy and traffic environment load by the difference of driver's motivation and environmental consciousness was clarified, if changed urban layout and car use.