Abstract
To study color factors relating to the image of wearing of furisode, the authors conducted a sensory examination by means of not only the questionnaire survey but also the SD method using wearing images of furisode prepared by computer graphics with young women selected as subjects.
As a result of the questionnaire survey, it became clear that favorite colors of the majority of subjects are black and warm colors for kimono, and gold or silver for obi (belt) .
As aesthetic factors of wafuku (Japanese-style clothing), the colors and patterns of kinmono and obi play an important role while, on the other hand, as style factors of the wearer, the subjects also mentioned factors unique to wafuku such as small bust, large waist, small hip in addition to small face, tallness, etc.
As a result of the sensory examination, a favorable evaluation was given to silver obi for pink kimono, and furisode in similar colors for obiage (obi sash) and obijime (obi band), but the evaluation of black kimono was rather low. As a result of factor analysis, it was found that the factors of activity and potency are influenced by the chroma of kimono, while the factors of evaluation are affected by the hue of kimono. As the image of wearing as a whole, the influence of the color of kimono was the strongest followed by the obi color, but any influence of the obiage and obijime was hardly observed.
