Annals of the Society for Industrial Studies, Japan
Online ISSN : 1884-1015
Print ISSN : 0918-7162
ISSN-L : 0918-7162
Articles
Research on the Growth Strategy and Internal and External Resources Collaboration of Global Niche Top Enterprises
-Searching for Successful Innovation Strategy Based on Case Studies
Yasuo TsuchiyaRyuichiro InoueJun Akabane
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2020 Volume 2020 Issue 35 Pages 65-89

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Abstract
The R & D-type Global Niche Top Enterprises (GNT) is implementing a growth strategy that breaks out of the crisis in the face of environmental changes. If attention is focused on innovation there, it may be possible to obtain an efficient innovation strategy method.
In this research, we take up 9 small, medium and large-sized R & D-type GNT, and analyze based on case studies the growth strategy for breaking through the crisis, the characteristics of intellectual property development and monetization and the innovation strategy.
In order to carry out innovation, effective collaboration between internal and external resources is necessary. Therefore, our research is exploring success factors to realize new competitive advantage and sustainable growth by utilizing the resource collaboration strategy.
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© 2020 The Society for Industrial Studies, Japan
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