Present Condition and Trend of People of Chiba Prefecture to Atami Spa

Abstract

The purpose of this study is to clarify the present condition and trend in sightseeing by people of Chiba Prefecture to Atami spa, as well as point out the activation of Atami spa. The results are as follows: 75% of the respondents to questionnaires have had previous experience of visiting Atami spa, with half of this have visited over twice. According to their impressions on ”hot spring facility”, ”traffic access” and ”hotel meaI” were good, while the ”row of houses along the street”; ”regional environment” and ”hotel service” were indicated as bad. Further, the problems of Atami spa include the creation of attractive spot and spa town, with a great deal of atmosphere and reasonable hotel charges, among others. The authors' suggestions presented in this study cover the formation of a stay-over and the promotion of regional guide system of Atami spa.