スポーツ産業学研究
Online ISSN : 1884-2534
Print ISSN : 1343-0688
ISSN-L : 1343-0688
実践研究
償還に関わる情報の開示・非開示の場合における当事者の意思決定に関する研究 : ゴルフ会員権の償還をめぐる最終提案ゲームを用いた実験
顧 崢エイ竹下 俊一山崎 利夫志村 正子川島 一明竹下 広宣
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2009 年 19 巻 2 号 p. 173-184

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    After the collapse of Japan′s “bubble economy” , many golf courses went bankrupt because of a lack of redemption money for membership. Therefore, there were many trials between the golf courses and their members related to the redemption. This research aimed to present one of the solutions to the problem of the membership redemption, using an experiment based on the ultimatum game.
    The ultimatum game is often used in experimental economics. There are two players who do not know each other. They negotiate how to divide a windfall ; e.g. player #1 proposes how to divide the sum of the windfall between themselves, and player #2 can either accept or reject this proposal. If player #2 rejects the proposal, neither player receives anything. If player #2 accepts the proposal, both players receive money according to the proposal. This is one type of the bargaining games.
    In this experiment, undergraduate students as subjects took the roles of the golf course owners and their members. This experiment compared the negotiation processes of the two groups with either their information disclosed or not, with regard to the financial conditions of the golf course. The results of this experiment indicated that asymmetric information influenced the negotiation between the golf course owners and their members. The members showed a tendency to be satisfied with a 30%-40% redemption from the golf course owners.

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© 2009 日本スポーツ産業学会
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