2013 年 2 巻 1 号 p. 69-74
The literature on identification in organizational contexts is rapidly growing during the past two decades. Recently, many studies have probed complexity of identification in the terms of multiple identification. However, past research has mainly focused on identifications with groups of which membership is formal and evident. Drawing on social identity approach, which emphasizes on cognitive aspect of identification, this study explores identification with psychological groups to expand studies on multiple identification. Specifically, identification of ex-members with former organizations is investigated. Based on previous studies, four hypotheses are proposed. First, identification with former organizations is weaker than identification with present organizations due to salience hierarchy. Second, identification with former organizations has a significant positive correlation with identification with present organizations. Third, perceived prestige with former organization has a significant effect on identification with former organizations. Fourth, identification with former organizations has a significant effect on supportive behaviors for former organizations. These hypotheses were tested and supported with data obtained from two internet research companies (N=825). Finally, theoretical and practical implications are discussed. These results show that longitudinal expansion of target for identification would be fruitful for studies on multiple identification in organizational contexts. Furthermore, these results suggest that paying attention to supportive behaviors of ex-member and their identification could be one of the approaches for enhancing company reputation.