International Journal of Affective Engineering

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21 巻 (2022) 3 号 p. 219-227

Linking the Kansei Food Model to the General Affective Engineering Model

Simon SCHÜTTE, Lluis MARCO-ALMAGRO

The methodology of Kansei Engineering can grasp consumer’s subjective affective impressions about a product and turn it into concrete product solutions. The Kansei Food model is a specialized model doing this for food products. The aim of this paper is to interlink it with the more general model on Affective Engineering as well as to validate the findings by applying them in a case study. The general Kansei Engineering model and the Kansei Food model were analyzed, and the key parts of both models merged to a hybrid model. This model is then applied in a study on a development project for chocolate toffee fillings for sport applications. The case yielded valid results and gave an input to a parallel food development process. In conclusion, the Kansei Food model fits together with the general Kansei model. Hence, standardization makes it possible to have a more detailed look on sequential steps. Also, it becomes possible to transfer tools from other branch models (e.g. from automotive industry) in food industry and vice versa.

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月間アクセス数ランキング (2025年04月)

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National Cultural Interpretations of Mobile Phone Design and Usage and Development of Cultural Design Framework: A Cross-Cultural Survey among Korea, China, and Japan

公開日: 2013/04/08 | 12 巻 1 号 p. 27-36

Juhyun EUNE, Kun-Pyo LEE
2

Cultural Differences in Perception and Attitude towards Robots

公開日: 2014/10/03 | 13 巻 3 号 p. 149-157

Kerstin Sophie HARING, Céline MOUGENOT, Fuminori ONO, Katsumi WATANABE
3

Investigation of Main Effect of Scent in Cross-modal Association between Music and Scent

公開日: 2020/12/25 | 19 巻 4 号 p. 259-264

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4

Effects of LED Color Temperature and Illuminance on Customers' Emotional States and Spatial Impressions in a Restaurant

公開日: 2015/01/30 | 14 巻 1 号 p. 19-29

Tyan Yu WU, Sheng-Guang WANG
5

Factors Influencing to Travel Behavior on Transport Mode Choice

公開日: 2016/06/30 | 15 巻 2 号 p. 63-72

R.A.M. MADHUWANTHI, Ashu MARASINGHE, R.P.C. Janaka RAJAPAKSE, Asanka D. DHARMAWANSA, Shusaku NOMURA

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Kansei Engineering International Journal

KANSEI Engineering International

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