International Journal of Marketing & Distribution

International Journal of Marketing & Distribution

Published by Japan Society of Marketing and Distribution

10 registered articles
(updated on July 27, 2024)

Online ISSN : 2432-700X
Print ISSN : 2432-7182

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2022 Volume 5 Issue 2

When and why does good service recovery improve consumer affinity?: An empirical study on intercultural service encounters Keigo Taketani, Shinichiro Terasaki
Consumer panic buying: Understanding the behavioral and psychological aspects Satoshi Nakano, Naoki Akamatsu, Makoto Mizuno

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Most viewed articles (June 2024)

1

Exploring the impact of celebrity endorsement on product placement effectiveness

Released on J-STAGE: July 12, 2018 | Volume 2 Issue 1 Pages 25-35

Kazuhiro Kishiya
2

An empirical study of the relationship between marketing standardization and performance of Japanese firms in international markets: the moderating role of product strategy

Released on J-STAGE: June 28, 2018 | Volume 2 Issue 1 Pages 15-24

Insik Jeong, Eunmi Kim, Eunji Seo
3

Consumer panic buying: Understanding the behavioral and psychological aspects

Released on J-STAGE: December 14, 2022 | Volume 5 Issue 2 Pages 17-35

Satoshi Nakano, Naoki Akamatsu, Makoto Mizuno
4

Characteristics of cosmopolitan consumers with a global identification: An exploratory analysis of Japanese consumers

Released on J-STAGE: April 25, 2018 | Volume 1 Issue 1 Pages 1-13

Shinichiro Terasaki, Christopher Perkins
5

The use of marketing and financial metrics in Japanese firms

Released on J-STAGE: June 24, 2021 | Volume 4 Issue 1 Pages 1-14

Gen Fukutomi, Yuko Yamashita, Wataru Uehara, Hiroyuki Fukuchi

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