Student Purchasing Behavior through Instagram Use

Released on J-STAGE: January 30, 2026 | Annual Conference of Japan Society for Management Information 2025 PR0023

* Hikari Murofushi, Akiko Orita

The impact of Instagram influencer posts on purchase intent

Released on J-STAGE: January 27, 2022 | Annual Conference of Japan Society for Management Information 2021 1G1-4

* Cherry monet Mcglynn, Takumi Katou

Consumer Motivations, Psychology, and Socioeconomic Backgrounds of 'Oshi-Katsu Fashion'

Released on J-STAGE: January 30, 2026 | Annual Conference of Japan Society for Management Information 2025 PR0097

* Natsuki Nagata, Moe Uchiyama, Mina Oomori, Tomomi Hamada

The affect of the Internet's word of mouth on buying behavior

Released on J-STAGE: August 06, 2014 | Annual Conference of Japan Society for Management Information 2014 Spring E3-2

Jia Yao, * Hiroki Idota, Akira Harada

Effects of SNS on consumers' purchase awareness and purchase behavior

Released on J-STAGE: November 30, 2016 | Annual Conference of Japan Society for Management Information 2016 Autumn F1-1

* Ryo Hashiguchi, Kazuo Watabe