Background In recent years, efforts to incorporate patient perspectives into clinical trial design have advanced, aiming to enhance the overall trial experience. Patient experience data (PED), which captures patients’ daily health conditions, their treatments and care, and the impact of these factors on their lives, has gained increasing attention. Effective use of PED requires continuous patient engagement; however, challenges such as compliance, confidentiality, and ensuring psychological safety remain significant barriers. The use of metaverse technology has been considered a potential approach to address these issues.
Methods To collect patient perspectives on clinical trial participation, a focus group (patient advisory board) was conducted on a metaverse platform, guided by a semi-structured interview. Participants engaged in open discussions using anonymous avatars, and their verbal interactions were transcribed and analyzed.
Results The focus group was held in December 2024 and included six participants with prior clinical trial experience. The metaverse platform was positively evaluated for its immersive experience, anonymity, psychological safety, and freedom of expression. Conversely, participants pointed out some challenges.
Discussion As the importance of patient involvement in drug development continues to grow globally, there is increasing interest in exploring digital technologies as new methods for collecting and using PED. Areas for improvement in the use of metaverse platforms include enhancing user comprehension, improving psychological safety, facilitating emotional expression, and reducing visual strain. Future research should also focus on quantitatively evaluating the benefit of metaverse to establish more robust mechanisms for patient engagement.
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