Abstract
New tourists to visit the San'in Kaigan Geopark are on increase after it became a member of the Global Geoparks Network in 2010. Local guide groups and regional small-medium sized enterprises have become to promote the geopark. On the other hand, there are some problems: they do not have the standard training system for geo tour guides in San'in Kaigan Geopark, the income and employment as geo tour guides are unstable and some products for the geopark do not show the relation between "GEO"and them for tourists.