characteristics of tourism in regions with tourists' transition from backpackers to mass tourists

case study of yuanyang in yunnan, china

Abstract

Tourists in Yuanyang, Yunnan Province, China have been shifted from backpackers to mass tourists, and consequently tourist destinations have also been changed. Characteristics of tourism of Yuanyang are as follows: 1) Tourism seasons are different for backpackers and mass tourists; 2) The distribution of tourism facilities is different for backpackers and mass tourists; 3) Owners of tourism industries for backpackers and mass tourists are local people including minority farmers. Characteristics of tourism are differently formed by attributes and behavior of backpackers and mass tourists, and there are different tourism industries for each type of tourists.