水耕栽培施設の普及における施設開発企業の機能 : 台湾への施設の供給を含めて

抄録

This paper considers the problems facing efforts of facility development companies when attempting to spread the practice of hydroponic production. M Hydroponic Research Co., Ltd. has received Ministry of Agriculture, Forestry and Fisheries subsidy for support projects by which M Hydroponic Research Co., Ltd. seeks to tap markets consisting not only of general consumers but also neighboring restaurants and convenience stores. It can be considered that technical support to new customers by the company is a highly relevant approach to retaining customers. M Hydroponic Research Co., Ltd. contracted with a Taiwanese producing company regarding such technical supply. From this examination, it is clear that in order to be successful, a correspondence between demands in domestic markets and foreign markets, while also promoting technical supports and sales of producer goods in future, is necessary.