Proceedings of the Japanese Society for Cognitive Psychology
The 7th Conference of the Japanese Society for Cognitive Psychology
Session ID : O5-1
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Host: The Japanese Society for Cognitive Psychology

The effects of emotional transfer on the misattribution to the products information
The cognitive process of advertisement using the emotional pictures
*Ken Matsuda, Takashi Kusumi
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Keywords: misattribution, emotional transfer, advertisement
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Abstract

[in Japanese]

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© 2009 The Japanese Society for Cognitive Psychology
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