Study on Willingness to Play and Digital Game Evaluation in Japanese Female Player

Abstract

Female favorite games are different from male’s. We suggested that female evaluates the game before playing it. And female judges whether she wants to play it or not. However, the reason is not clear. Therefore, we conducted a quantitative survey on willingness to play in digital games. As a result, it revealed female players have highly willingness to play for colorful games. In addition, female players reduce willingness to play for realistic games. There are different from male players.