Abstract
Crowdfunding is to raise a small amount of money from an unspecified number of people via the Internet, and the market is growing rapidly in recent years and is becoming recognized, and for university students who have hopes to be involved in manufacturing in the future, the Internet It can be used as a very practical means to learn Marketing 4.0. Crowdfunding is an aggregation of various projects leading up to success, and is positioned as a program that carries out activities to achieve the goal as a whole. However, there is a risk that it is unclear whether each project can be executed reliably without being able to make a program contract with the student, and there are many difficult aspects to management. In this paper, in practicing efficient and fruitful crowdfunding as an education, we adopted integrated management at each stage of the 3S model in P2M, clarified each necessary project, avoided risks, and achieved results. As an effective method to raise the level, it is recommended to promote the visualization of students' abilities and motivations by sharing evaluation indexes to maintain their motivation.
