Abstract
The purpose of this study is to explore the potential and challenges of instructional design integrating tourism, information media, and multilingual education. The study examined ways to implement experiential learning that directly relates to learners' professions, how to increase opportunities for using foreign languages through cooperative learning in the learning process, and how to evaluate complex learning outcomes. A multilingual virtual campus guide using VR was developed during an international student seminar in a university's tourism department, and the learning outcomes and instructional design were qualitatively evaluated. Although a certain level of quality and quantity of learning outcomes was achieved, the large individual differences in Japanese language proficiency highlighted the need for active use of AI and other technologies in addition to immediate support. The evaluation of the instructional design, based on Reigels' “Design for Collaborative Production of Digital Media”, revealed that improvements are needed in the areas of achievement goals, pedagogy, self-directed learning, quality evaluation of works, adjustment of timelines, finding authentic users, and evaluation by these users.