Case Studies on Business Models of B2B Commerce

Abstract

New business models on B2B commerce using new network/IT technologies are generated today. Especially, innovative mechanisms, sometimes granted as business method patent, are invented and new value is delivered not only to B2B business partners but also to end users (consumers). We analyse ceses of those Japanese B2B commerce in the viewpoint of differentiation and competitiveness derived from the mechanisms.
We use Business Model Canvas as an analytical tool. And, we propose the advanced usage of Business Model Canvas from applicative aspect.