Host: The Japan Society for Management Information
Name : Annual Conference of Japan Society for Management Information 2023
Location : [in Japanese]
Date : November 11, 2023 - November 12, 2023
This presentation shows a formulation of design abduction for two existing big corporations in the struggle for transforming so-far successful business into platforms. The point is how design abduction can be used in design management. Two cases are examined with respect to design abduction.