We research Geino organization as a concrete example of complex social phenomena, based on the model of multiple narrative structures. Geino organization consists of not only a Geino production organization which produces and develops Geino events, but also groups of receiver which receive and response to Geino events. At first, this paper shows the characteristics and a macro framework of Geino information system as a model of multiple narrative structures, secondary introduces the relations between Geino information system and social science research (marketing, business, etc.), and finally explains the possible social applications of Geino information system research.
