Journal of Global Tourism Research
Online ISSN : 2189-9282
Print ISSN : 2189-9274
Original Article
Proposals and implementation of tourism resource stimulation using public and private sector data
The case of Suzaka city zoo
Atsuko KanematsuMamoru EndoMayu UrataTakami Yasuda
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JOURNALS OPEN ACCESS

2018 Volume 3 Issue 1 Pages 37-42

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Abstract

With municipalities working on local informatization, interest in the use of information and communication technologies in the field of tourism is growing. This research project aims to heighten Suzaka City Zoo’s appeal as a touristic site in coordination with municipal informatization measures and open data efforts. We also discuss how its undertakings heighten the appeal of the municipality as a whole and can lead to further development of the area.

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© 2018 International Society for Tourism Research
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