Why does some house garden have rich vegetation and the others have not? The aim of this study is that give an account of the relationship between house owners and gardens, by using content analysis of newly-built house owner’s blogs. There are two approaches as follows; (i.) Quantitative analysis: The author arrange this data sets by topics of the articles. Topics are divided into 10 groups. Then, count the words of topics and locate the topics on the whole time-line of one of the blogs. This shows that, the owners tend to write the topics about “shopping”, “order” at early stage of the time-line, and then they write the topics about “gardening work”. (ii.) Qualitative analysis: The author slice the articles into the small segments and summarize it in the codes. Then arrange the code map to build up 11 categories and sub-categories. The map shows that, relationship between owners and their gardens is start from “own garden”, and next toward “start to work”. Then this tendency divided into two directions: “garden work as recreation” and “garden work as housework”. These two trends make variation of the relationship from “greenery as home facilities” to “greenery as it is”. The relationship between house owners and their gardens: a content analysis of newly-built hose owner’s blogs.
