抄録
The development of consumer education and its paradigm changes are needed in the new century for our higher risk society. which has already come, from the serious abuses of industrial civilization, from socio-economic reforms and by high-tech innovations. These changes have been covered over as comprehensive life risk impacts on each consumer, and then consumers have confronted so many risk managerial concerns for their safety, security and stability, and have also required to have their own accountability development as well as societies. Here we propose the new life educational theme, which is how to establish consumer's subjective empowerment and how to encourage socio-economical countervailing power to develop, by life re-recognition, and a strategy for more skillful risk management with regional collaboration and global networking. Among all these, consumer education should be in the central position, and has to play an important role, especially in the era of marketization and socialization of household management, through continuous progress of intrinsic resource management to establish a new civilization of ”Life-nomics (under the principle of the wide meanings of lifeeconomics)”.
