Studies on the Ability Standard to be Acquired as Consumers in 21st Century Consumer Education (Part 4)

ーThe Case of University Liberal Artsー

Abstract

In the 21th century we should reconsider consumer education contents and an ability standard in the developmental stages. The purpose of the consumer education about the university liberal arts is to train up all undergraduates as living persons. In this paper we have classified the ability of consumer education about the university general education into the following four areas and examined each standard. ① Consumers' rights and responsibilities ② Consumers' behavior ③ Attitude of enterprise and administration toward consumers ④ The environment and welfare of the consumption life Advice was taken from an expert in consumer education and revisions made.