消費者教育
Online ISSN : 2436-0929
Print ISSN : 1345-1855
製品事故防止のための警告情報と消費者行動
-消費者の製品安全に対する日頃からの姿勢に関する調査から-
越山 健彦
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ジャーナル フリー

2013 年 33 巻 p. 131-140

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抄録
In consumer education, product safety is an important theme. It is necessary to show consumer positioning takes a stand against consumption. The present warning system assumes that all consumers would read, would understand, and would avoid risk. In this paper, it will be shown clearly by a questionnaire with what kind of posture consumers have faced to warning usually. The questionnaire had the products of 31 items, asked consumer’s posture, and obtained 772 effective reply. As a result, the consumers who have read and avoid risk are 35% of all. This reason was because many unnecessary information exists in the present marking. And in consumer education, the real image of the consumers who should take into consideration became clear.
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© 2013 日本消費者教育学会
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