消費者教育
Online ISSN : 2436-0929
Print ISSN : 1345-1855
女子大学生の倫理的消費意識と行動に関する調査研究
-情緒的共感性と自尊心に着目して-
吉井 美奈子杉本 明子
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ジャーナル フリー

2021 年 41 巻 p. 23-32

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抄録
We consumers play an important part toward realizing a sustainable, diverse, and inclusive society that will achieve Sustainable Development Goals (SDGs), which are a focus of the world’s attention today. Results of ethical consumer actions often become the focus of attention. However, an individual’s consumer behavior is significantly affected by his or her environment, and there are cases in which it is difficult to identify the ties to actions. Therefore, the present study investigated groundings for actualized, ethical consumer behavior with attention to empathy, self esteem, social concern and moral. The results clarified that emotional empathy and self-esteem positively affected both ethical consumer awareness and ethical behavior.
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© 2021 日本消費者教育学会
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