2024 年 21 巻 1 号 p. 17-27
The purpose of this study was to examining the influence of current sports involvement orientation on future sports involvement orientation. In order to obtain stable results, a secondary analysis using two citizen questionnaires from the same prefecture was conducted. A covariance structure analysis was conducted based on the model using Quality of Sport Life (QOSL) scale. QOSL scale consists of five orientations: health sports orientation, leisure sports orientation, masters sports orientation, sports consumption orientation, and sports support orientation. The results of covariance structure analysis showed the following three points. First, the current sports involvement orientation has a positive impact on the future intention to the same orientation. Second, leisure sports orientation and sports consumption orientation positively influence the intention to other four orientations. Third, masters sports orientation and sports support orientation have a negative impact on the intention to health sports orientation and leisure sports orientation. This study revealed that sports involvement orientation influences each other. In particular, leisure sports orientation and sports consumption orientation have high expectations for increasing the number of sports involvement people, as they lead to the continuation of the same orientation and have a positive influence on all other orientations. On the other hand, masters sports orientation and sports support orientation were found to have a negative impact on other orientations, suggesting the possibility that orientations become specialized. In the future, it will be necessary to carry out sports promotions that take into consideration the relationship between these sports involvement orientation.