Changes in Three Attributes of Color by Reproduction of Memorized Colors

Abstract

Various findings on color impression have become essential knowledge for professionals who handle colors as elements of design. Similarly, knowledge of memorized colors should be considered by design professionals. Researchers in color psychology have conducted various studies on memorized colors; however, a database on changing of colors cannot be built, because the investigated colors are limited to parts in the color space. In this paper, we propose an experimental method to reveal memorized colors. The apparatus consists of a personal computer and LCD display. The proposed method uses quantitative data on three attributes of memorized colors, and the manipulation of the apparatus is easier than the conventional method. We compare the study results with the findings of previous research papers. The results confirm the validity of the method. This study presents memorized colors of rarely investigated parts in the color space.