抄録
This paper proposes to quantify ambiguities concerning the amount of information being communicated visually or aurally, an example being different impressions one might form during a fashion show (images) as the music changes. Judgments were made for cases where there was sound (S judgment), image (P judgment), or a combination of image and sound (P&S judgment). Five different kinds of music (S1-S5) were used as stimulants when making S judgments, and Shigeo Mimori's fashion show, entitled 'MIMORI 2000 spring summer TOKYO collection' as the stimulant when making image judgments. The judgments were evaluated in seven ranks using seventeen pairs of image terms. One hundred ten subjects participated in the research project. All judgments were weighted using Sharon's information theory. Ambiguity in the information communicated was lowest for P&S3, followed by P&S2, S3, P&S5, S5, P, P&S1, P&S4, S 1, S2 and S4. This led us to the conclusion that the background music most appropriate for the fashion show was S3, S5 and S2.
