Management Features and Problems in Offering Service of Rights of Use

Abstract

This paper represents a concept of offering service of rights of use and focuses on the problems derived from its management features. In this paper, offering service of rights of use is categorized into five types as: human resource, goods, money, contents and intermediary information. Typical businesses in each type are temporary staffing, rent-a-car, consumer loan, CD rental and music download services, and travel agency. The management problems that these five types have in common are found to be "Generalization of services", "Specialization of services", "Innovation of way of offering service", and "Improvement of quality of offered resources".