Pages 60-63
Generally, in such extremely complicated and uncertain society as now, it becomes more difficult to implement ideas in the business scene, which were developed and authorized by planning department based on a large scale strategy. In order to well meet changes which occur perpetually and diversity in the workplace, it is vitally essential for employees, as a whole of the corporation, to provide customers with values aligning mission and vision of the corporation based upon their own strategies and decisions. Thus, the management based on corporate philosophy becomes more important than before. However, familiarizing effort of corporate philosophy within the organization is not always successful; moreover, relationship between corporate philosophy and business performance is not yet identified enough. In this article, focusing on these issues as above, we also describe future outlook of corporate-philosophy-based-management in a successful corporation.